Answers by industry,
not by feature list
The product is one, but the daily routine differs by industry. Below are the questions teams actually ask before they move their brand into one workspace.
Pick the section closest to your work,
the general answers apply to everyone
How the platform works
General questions, whatever the industry.
A folder of channel dashboards, brand materials scattered in chats and a spreadsheet of budgets. The brand foundation, campaigns, results and access live in one workspace.
No. Start with one brand: upload the identity and rules, connect the campaigns that are already running, add the team when the routine settles.
For both. An in-house team keeps one brand deeply, an agency keeps many — each with its own access, budgets and reporting.
The brand foundation and the first campaign usually move within a week. Comparable analytics needs one full reporting period, because it compares like with like.
Retail and e-commerce
Weekly promos, marketplaces and own channels.
A weekly promo is a copy of the previous campaign with new dates and creatives: identity, tone and restrictions are already approved, so nothing is negotiated from scratch.
Each channel keeps its own numbers, but reach, response and target-action cost are read under the same rules — a marketplace banner becomes comparable with an email or a paid campaign.
Roles decide: one prepares, another approves, and the decision stays next to the campaign together with its history.
Yes. Each one is a scope of its own with inherited rules and its own materials, budget and access.
Automotive and dealers
Several dealerships, manufacturer rules, offline requests.
No. Each brand and each dealership is a separate scope with its own materials, budgets and access.
Identity, tone and restrictions live as one approved source, so an adaptation that breaks them is visible before publication, not after.
Offline requests are recorded next to online ones, so cost per visit is comparable with cost per lead instead of living in a separate spreadsheet.
Local campaigns inherit the brand foundation and stay in the shared reporting: the centre sees the whole picture, the dealership sees its own.
Real estate and development
Long projects, sub-brands, moving budgets.
The operating model, history and responsibility stay with the brand, not with the person who launched the campaign.
A sub-brand is a scope of its own: it inherits the rules and keeps its own materials, budget and access.
Budgets, deadlines and statuses go through one workflow, so a moved budget is visible together with the reason and the person behind it.
Clinics, beauty and fitness
Restricted wording, bookings, personal accounts of specialists.
Restrictions live in the brand foundation and travel with every campaign, so a channel adaptation cannot quietly break them.
Requests from every channel are recorded in one place with their source, so the cost of a booking is comparable between channels.
A personal brand is a scope inside the company: shared rules, personal materials, its own access — and it does not disappear when the specialist leaves.
Restaurants and hospitality
Several venues, delivery services, seasonal campaigns.
Each venue is a scope with its own materials and budget, while identity and tone stay shared across the network.
Adaptations for every channel are prepared from the same foundation, so the aggregator shows your brand and not a redrawn version of it.
A seasonal campaign is a copy with new dates and materials; approvals stay exactly where they were.
Education and online schools
Launches, experts, bought traffic.
A launch is a campaign with its own dates, budget and channels. The foundation and the reporting rules do not change, so launches stay comparable with each other.
Each expert works in their own scope under shared rules; the school keeps history and access when a course team changes.
Reach, response and cost per target action are read under one rule set, so a channel that only looks cheap becomes visible.
Agencies and personal brands
Client portfolios, reporting, one-person teams.
Each client is a separate brand with its own access: the agency sees the portfolio, the client sees only their own workspace.
Reports are built under the same rules for every channel, so the monthly report stops being a manual assembly of screenshots.
The same layer works at a smaller scale: profile, materials, campaigns and results in one place, with access given to whoever helps.
Access, data and onboarding
Who sees what, and what happens when people change.
No. Roles, access and approvals are explicit: work happens in the workspace instead of passing credentials around.
Access is revoked, while materials, campaigns and history stay with the brand.
Yes. Materials and reports can be exported, and the history of the brand remains yours.
One brand, its foundation and the campaigns that already run — then the team and the rest of the portfolio.
